The Audi Dealer Meeting is an annual event gathering together Audi dealers from all over the world to showcase the latest in vehicle development. At the 2017 dealer meeting in Cannes, about 3,500 visitors from 112 nations met together in a time-span of 3 weeks. »Audi is learning« was the key message of the show. This time Audi transformed itself into an AI experience. They took their audience to the epicentre of Audi AI: the server room, which is adaptable and teachable. A new data tunnel was opened to introduce the next chapter and offer deeper insight into Audi AI.
The Audi Dealer Meeting is an annual event gathering together Audi dealers from all over the world to showcase the latest in vehicle development. At the 2017 dealer meeting in Cannes, about 3,500 visitors from 112 nations met together in a time-span of 3 weeks. »Audi is learning« was the key message of the show. This time Audi transformed itself into an AI experience. They took their audience to the epicentre of Audi AI: the server room, which is adaptable and teachable. A new data tunnel was opened to introduce the next chapter and offer deeper insight into Audi AI.
The brand strategic content was presented on a total of 1930 m². In addition an all-around room concept connected the stage area of 597 m² with an exhibit surface size of 940 m². The server animation was presented on a mesh LED measuring 40m width and 4m in height equaling a production size of 10k in 50fps. The total production time for the show with a runtime of 40 minutes in total was six months.
The brand strategic content was presented on a total of 1930 m². In addition an all-around room concept connected the stage area of 597 m² with an exhibit surface size of 940 m². The server animation was presented on a mesh LED measuring 40m width and 4m in height equaling a production size of 10k in 50fps. The total production time for the show with a runtime of 40 minutes in total was six months.
